KOLs and paid social on RED & Douyin to build awareness and word of mouth
Chinese consumers rely heavily on social proof ("seeding") on social media. CERES conveys your brand's world view through KOL content planning and operations.
Centered on RED and Douyin, we design the full journey from awareness to purchase intent, combining live-stream commerce and paid ads to drive real results.
We build strategy around each platform's characteristics to grow your brand efficiently.
Our Process
We combine KOL strategy, content operations, and paid media into one plan.
- KOL (influencer) partnerships
- RED & Douyin content operations
- Paid social campaigns
- Live-stream commerce
Take the first step into China — together.
